If you use Mailchimp to automate your email marketing, you’ve probably noticed that the number of integrations for Mailchimp can be overwhelming. By knowing the right integrations to use, you can propel your business forward through email marketing.
We’ve curated a list of 5 of our Mailchimp integrations that no email marketer should live without. Without these integrations, there is a strong possibility that you’re putting your email database at risk or leaving money on the table.
1. Rewind
Pricing: Free for up to 4000/subscribers. Paid plans start at $5/month.
Use it to: Keep your lists and subscribers safe.
Rewind is the “undo” button that Mailchimp forgot. For a platform that’s responsible for the email database that drives your business revenue, Mailchimp isn’t nearly as accident-proof as you’d imagine. In fact, human error in Mailchimp is frequent and can be fatal. One wrong click could lead to the deletion of years’ worth of subscribers. Unfortunately, Mailchimp support is not able to restore data for individual accounts, which is where Rewind comes in. Rewind for Mailchimp can recover deleted items, undo unwanted changes, or restore your account to a previous point.
2. Textiful
Price: Free plan available.
Use it to: Text your customers.
Textiful is a free Mailchimp integration that lets you grow your email list faster through text message. You can also use Textiful to instantly reach your audience through mass texts that complement your email marketing. We say instantly because 90% of text messages are read within 3 minutes of delivery. Today, branded emails are typically sorted into “Promotion” folders in email inboxes, leading to lower open rates. On the other hand, text messages land in one place, whether they’re being sent by a close relative or a retail company. SMS messages have a whopping 98% open rate – something that every email marketer should be using to their advantage.
3. Zapier
Price: Free plan available.
Use it to: Automate your email marketing.
Zapier is a powerful automation tool that can save you an ample amount of time. Zapier integrates with over 1300+ other web apps and enables them to “talk” to each other and share information. With this Mailchimp integration, you can automatically subscribe new leads, update your customer database, post your newsletters on social media, and much more.
4. Canva
Price: Free plan available.
Use it to: Design beautiful emails.
Canva is an online tool that allows you to create beautiful graphics for your email marketing campaigns and blasts. The best part? Canva doesn’t require any design skills. In fact, their resource library has thousands of premade templates for every and any occasion. Customers love pretty emails. By integrating with Canva, you’re able to create anything from banners to GIFS and save the designs straight to your Mailchimp account.
5. Fomo
Pricing: Plans start at $19/month
Use it to: Grow your list.
Fomo is a non-invasive lead generating tool that every business needs. By displaying live customer behaviours directly on your website, Fomo increases trust and credibility through social proof. When you integrate Fomo with Mailchimp, your website users will see when others subscribe to your newsletter, compelling them to sign up as well. The Fear of Missing Out is a strong motivator that all email marketers should be tapping into.
Final Words of Advice
Now that you’re in the know about the crème de la crème Mailchimp integrations, you’re equipped to drive more revenue through email. We recommend starting from the top and making your way down the list at a pace that you’re comfortable with. Make sure that your Mailchimp account is backed up before making changes in your account to avoid data loss or accidentally deleting your lists, segments, or subscribers.
Dasha Shakov">
