Top 7 Advantages of Data Backup and Recovery

Sarah Bader | Last updated on February 23, 2023 | 6 minute read

Advantages of data backup and recovery. Image is a purple graphic of three oil barrels, one of which is labelled "data".

Some have said “data is the new oil”, but we’ve never had access to this much oil. According to IDC, the total amount of data in the world will increase from 33 zettabytes in 2018 to a staggering 175 zettabytes by 2025. (A zettabyte is equal to 1000 exabytes, a billion terabytes, or a trillion gigabytes – in other words, quite a lot!)

Much of this data is generated by businesses, especially online-based businesses such as ecommerce. The more data an organization holds, the larger the area of damage. Businesses hold critical data which needs to be protected at all costs. That being said, without the right data recovery and backup tools, you can run into trouble.

This article will talk about the importance of data backup and recovery and how you can find the perfect solution for your business.

What is Data Backup and Recovery?

Data backup and recovery is exactly what the name suggests. It’s the process of creating copies of your data and storing it away separately. This allows for retrieval of the backup data in case of data loss in the organization. Failure to do this can result in permanent data loss, causing the organization to face negative repercussions. Losing data can cause financial losses, customer distrust, and even penalties under certain data privacy regulations.

Who Needs to Use Data Backup and Recovery Services?

Data is an asset that organizations use for several processes. Data collected from consumers can be analyzed and used to make informed business decisions. In case this data is lost, it can have catastrophic results, not only to the organization but the consumer as well.

Organizations that obtain data from their customers, such as online stores or insurance agencies, have a high risk and a huge responsibility to protect their consumer’s data. The loss of data can cause problems in the business processes and add a step when recovering the lost data from the customer themself.

With the sudden rise in privacy regulations, organizations have an added responsibility to secure their consumer’s data and protect it from loss or breach. Failure to do can result in heavy fines and penalties. In reality, every organization should have a backup and recovery plan in place. Creating a remote backup for your data is an industry-standard in most sectors.

Advantages of Data Backup and Recovery

Backing up data and having a strong recovery system can help your peace of mind. There are many reasons why an organization should invest in a good data backup and recovery system. Below we’ll discuss the advantages of this.


Data protection and security have been a growing concern in the past few years, encouraging organizations to adopt efficient data privacy practices. Incorporating reliable data backup services can help you protect your data from malicious activities. Most solutions offer data protection with the help of encryption to secure your backed-up data from sprawl and breaches. Data security is a fundamental right. Organizations need to reassure their customers that their stored data is safe with them, as identity theft cases due to data loss are on the rise.

Ease of Management

One of the most difficult tasks that an organization can experience is data management during its restoration. This recovery process, if done manually, can be inconsistent. Most data recovery solutions help you create a complete backup strategy for your data while creating a remote backup and managing the data inside.

Storing a backup of your data can help you in times of crisis if your organization faces data loss. With a recent and complete backup to restore from, businesses can get back to work quickly after an efficient data restoration.

Reliable Replication

Data backup and recovery software offer replication functionality. This can be used to create real-time replicas of your data and store them away, making your data disaster-proof. This replication allows you to essentially rewind your progress and start again in case of a data loss. Replication functionality is the quickest way to retrieve data and save time on the recovery process. This doesn’t cause any backlog in business processes.

Maintenance of Compliance Standards

Obtaining and storing your organization’s data is necessary under various data privacy regulations. Regulations such as the California Consumer Privacy Act require organizations to collect and securely store consumer data within their servers. Failure to do so can result in heavy fines and even criminal offenses.

Data authorities require organizations to back up their SQL servers in a data center for legal audits to comply fully. Backup and recovery systems help you maintain a backup copy of your data center servers while keeping track of them on a daily, monthly, and yearly basis for audit purposes.

Zero Impact on Performance

Scrambling to recover data can be time-consuming, requiring organizations to allocate resources to the recovery process. Loss of data can significantly set back an organization. Without the proper data recovery solution, they’re playing catch up with daily tasks because of the lack of resources.

Cost Control

In case an organization has lost data, there is a high chance that they would need to hire a third-party service to help them recover their data. This can often be costly and restrict work while also giving a third-party access to company data. Incorporating an efficient backup and recovery system preserves your data’s privacy and helps you save company costs.

Build Customer Trust

Customers want to know that their data is in safe hands, and the news of a data breach or data loss can result in customer distrust. This would hurt the reputation of the organization and affect their sales long term.

A good backup and recovery system can help you have a strong plan B when a business data loss occurs. Creating a backup can give you a cushion to fall onto in a crisis.

Choosing the Right Data Backup and Recovery Solutions

A good backup and recovery tool allows you to put in the minimum manual effort while dealing with the major tasks within the operating systems. The solution will enable the organization to automate its backup process to ensure a minimum effort is required from employees, freeing up resources.

If you’re looking for a data backup and recovery system, be sure to keep an eye out for the following characteristics:

  1. Efficiency and Control
  2. Security and Visibility
  3. Encryption Functionality
  4. Recovery Time Objective
  5. Recovery Orchestration
  6. Data Lifecycle Management

When these tasks are done with automation, all you need to do is analyze the system. A good solution does all the hard work. This will give your employees time to focus on more pressing matters while the backup and recovery tool does its job.

The loss of data can’t be avoided, but the impact of the data sprawl can be minimized with the right solution. For an organization to stay compliant, restore lost data, and have a backup of their business data, they need to have an automated system that will allow them to undergo these tasks.

Backup and Recovery Solutions by Rewind

Data is slowly moving towards cloud computing, and due to this, there is a larger risk of data loss for organizations. Rewind conducted a study on cloud storage and found out that over 40% of SaaS users have lost data that had been stored onto the cloud. By losing this data, SaaS companies are unable to create strategies or get important insights into their business operations.

This is where Rewind offers its clients the best recovery and backup solution. In addition to creating backups and recovering data, Rewind provides incomparable security capability and automation. In addition, the service is natively compatible with a variety of apps.


Data loss cannot be avoided, but the impact of data sprawl can be minimized with the right solution. For an organization to stay compliant, restore lost data, and have a backup of their business data, they need to have an automated system that will allow them to undergo these tasks.

Visit Rewind today to earn more about our solution and even enjoy a free trial period to see if you like the product before purchasing it.

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Sarah Bader
Sarah Bader is a content writer, tech enthusiast, and passionate supporter of the Oxford Comma. When she puts her pen down, she can often be found riding her bike around Ottawa or watching trashy reality tv with her dog (he’s a big fan).